Saturday 28 February 2015

Digital Increase Profitable Transactions


Digital will continue to deliver effective multi-channel communications and more profitable transactions for business this year. The rapid pace at which business evolve and the impact of connecting with multiple channels can cause a digital disruption that attracts consumers and grow business. The past year has seen many conventional set ups benefit from disruptive transformation. It has become inevitable to run an engaging service without making digital transformation centric to core and operational activities. I like the description below about the compelling nature of digital to business. Digital is one of the key disruption initiatives being applied by business strategists and enterprise architects to wake-up moribund industries such as financial services, consumer packaged goods and fast moving consumer goods. It promises superior levels of engagement with customers for a fraction of the cost of conventional analog methods, amongst other strategic benefits. Considering that many
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